Achmad Ridha, Leny Yuliana, Fitriani, Lidya Anastasya, & Ayzhary Nuhril Muthmainnah N. (2026). Reconstructing Brand Meaning in a Local Community: A Study of Brand Glocalization in Sidrap Regency. Journal of Economics and Management Technologies, 2(2), 80-96. https://doi.org/10.63288/jemtech.v2i2.22