Fahriah, A.F. et al. 2025. The Effect of Product Quality and Promotion on Mcdonald’s Brand Image Through Customer Loyalty in The Middle of The Pro-Zionist Boikot Issue. Journal of Economics and Management Technologies. 1, 2 (Aug. 2025), 84–93. DOI:https://doi.org/10.63288/jemtech.v1i2.8.